Bring in more sales through online marketing of the products / services
Produce well-researched content for publication online and in print
Organize writing schedules to complete drafts of content or finished projects within deadlines.
Blogging and social media marketing across all platforms to create brand awareness for the company.
Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
Communicate and cooperate with a writing team, including a content manager, editors, and web publishers
Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results Stay up-to-date with new digital technologies and social media best practices